The brand invited people of all age groups to take up a 21-day free yoga challenge ahead of International Yoga Day starting from June 10, 2024.

June 21, 2024, Nagpur / New Delhi – As the nation celebrated the 10th International Yoga Day, Nagpur-based startup, celebrated and created a new World Record on Friday, 21st June, 2024. The habit-building wellness platform that focuses on consistency, set a World Record by making 5,99,162 people perform yoga asanas with them. To generate excitement and encourage maximum number of people to be a part of this eventful celebration, the brand conducted a 21-Day Free Yoga Challenge ahead of the International Yoga Day to add to the spirit of the day.

The aim of the habit building and holistic wellness brand, Habuild, is to inspire people from different walks of life to come together in maximum numbers and make yoga a habit. The free yoga option is to encourage people to be motivated to work out and decide to go in for a subscription only once they are sure about being regular. It will be globally recognized as the premier habit-building program, facilitating genuine transformations. With world records and a growing community, Habuild is steadfast in its mission. The company also runs a Diabetes Reversal program, offering affordable and accessible guidance for people with diabetes. They plan to launch a separate Knee Relief Program in the near future. In addition to its programs for adults, Habuild has introduced yoga programs for kids, tailored to their unique needs and interests. This move demonstrates the platform’s dedication to innovation and community service. Not just this, the brand intends to plant 25,000 trees owing to the number of referrals received. The team promised to plant 1 tree for every 5 referrals received prior to the day of creating the Yoga Day World Record. The success of Habuild is a testament to the dedication and passion of its founders, Saurabh Bothra, Trishala Bothra, and Anshul Agrawal, along with the support of a vibrant community.

Habuild is my brain child that intends to change the habits of the masses towards healthy living. My ambition is to make yoga a daily routine in every household across cities. This vision is encapsulated in the slogan #HarGharYoga, aims to make yoga a common practice in every home.

My journey into yoga began not with a desire to get fit but out of sheer curiosity. At the age of 20, I started practicing Surya Namaskar regularly and attended classes to deepen my knowledge whenever possible. Slowly, my love for Yoga kept increasing! After completing my education at IIT, I decided to follow my passion: teaching yoga. Between 2014 and 2020, I traveled across India, volunteering and teaching in cities like Mumbai, Kanpur, Banaras, Delhi, and Pune. With a decade of experience, I founded Habuild, along with two driven cofounders, Trishala Bothra and Anshul Agrawal.

I was happy to see the response on world Yoga day and this time, my expectations truly were surpassed. Nearly six lakh people joined the challenge, with around two lakh participants showing up for the morning batch alone at the early 6:30 am!

I am immensely grateful to everyone who participated in the challenge shared the challenge details with their loved ones, and continue to trust us. It is because of them that we could make this world record possible.

Yoga is creating a significant global impact, and now is the time to make it a habit. Our ultimate goal is to make yoga a household staple in the world of exercise. The theme for Habuild’s 21-day free yoga challenge is #HarGharYoga, a reflection of our mission to make yoga accessible to everyone. This is just the beginning!!”

The ongoing 21-Day Free Yoga Challenge is getting a lot of traction from across the world with Yoga enthusiasts are enrolling from diverse realms of life. Additionally, the wellness brand has grown exponentially in the last 1 year with an increased interest from regions such as Mumbai, Bangalore, Pune, Delhi along with many Tier 2 and 3 cities. The participants in the historic event came from 92 different countries across the globe, especially North America, Singapore, Middle East to name a few. This ongoing yoga challenge commenced on June 10, 2024 and it remains open to all participants, free of cost, until June 30, 2024.

The official team of World Records Union invigilated the prestigious event. The officials declared that 5,99,162 participants were part of the event and celebrated the importance of Yoga and well-being on a global scale.

Glimpses of the event